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Old January 9th, 2016, 01:29 PM
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Boston Globe article on Rovers success in '15

This is only part of an article that a fellow Landy sent me this morning. FYI

Land Rover climbs to the top of a record US car market

By Kyle Stock

With bulldog tenacity and a savvy shift down-market, Land Rover came out on top of the US auto market in 2015, the industry’s busiest year since the horse and buggy.

The blue-blood British brand, owned by Tata Motors, sold 70,582 vehicles in the US last year, a 37 percent increase over its 2014 tally. No other major carmaker accelerated as quickly, as the industry overall notched a 5.2 percent increase in vehicles sold.

“I think cool Britannia, to some degree, is coming back again,’’ said Joe Eberhardt, chief executive officer of Jaguar Land Rover North America.
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